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About the Journal

MMJ is an open access publication of the Marketing Management Association, and is indexed with EBSCO, ProQuest, and Google Scholar. The journal uses a double-blind review process and there is no fee for making a submission or publishing an article in the journal. The 2024 Journal Impact Factor: , the 5-year Impact Factor: , the acceptance rate: 20%.

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ISSN 1534-973X, E-ISSN 2329-9762

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Aim and Scope

The Marketing Management Journal (MMJ) is dedicated to the exchange of ideas and insights into marketing management. MMJ’s mission is to provide a forum for sharing of academic, theoretical, and practical research that may impact the development of the marketing management discipline. Manuscripts that focus upon empirical research to advance theory, methods, and applications of a broad range of marketing topics are strongly encouraged. Submissions from academic and practitioner communities are welcome.​

Review Process

Submit your high quality manuscript to MMJ following the submission guidelines. After passing the editor's desk review, manuscripts are entered into the formal review process with two members of the MMJ Editorial Review Board. All reviews are double-blind. Feedback from reviewers and the editor team determine acceptance for publication in MMJ. Article copyrights are shared between the author(s) and the Marketing Management Journal.

Jose Saavedra Torres_edited.jpg

Jose Saavedra Torres, Ph.D.
Associate Editor
University of Northern Kentucky

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Laura Muñoz, Ph.D.
Editor
University of Dallas

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Beth Houran, D.B.A.
Publication Editor
University of Dallas

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